Yes there’s a big game here tonight — first place in the Southeast is on the line — but all the Capitals’ digital community is talking about today is a brand new TV commercial featuring Alexander Ovechkin. He’s made a few good ones this season in his pitch work for CCM. But his latest is an ESPN jewel in its wildly successful line of promos for ‘Sportscenter.’
But there’s more**. Dmitry Chesnokov has chimed in with a great subtext to this spot. Alexander Semin is somewhat conspicuous in his absence in the commercial; turns out, he was a part of principal photography but left out in final editing. Dmitry offered his Twitter followers today an image of Semin’s role in driving a “getaway golf cart” for the ESPN espionage caper.
** Yes, we know Dmitry was kidding with his tweet. Obviously that picture wasn’t even taken in the US, much less Bristol. But it would have been funny, no?